Times are changing and technology is constantly evolving, but one thing remains the same – Americans’ love for television. A recent Nielsen survey found that the average American watches more than 5 hours of television per day. That’s roughly 35 hours per week – almost the same amount of time we spend at our full-time jobs.
Watching television has become our preferred way to relax after work, unwind with family, and entertain ourselves during mealtimes. But let’s be honest, it isn’t the healthiest of hobbies. TV shows rarely increase our knowledge, help us improve our health or inspire us to do something important. And worst of all, they encourage us to be sedentary, a known risk factor for colon cancer.
Wouldn’t it be nice if you could find a show to keep you entertained and encourage you to make healthy choices? Well, you may not need to look any further than Stop Colon Cancer Now’s very own web series “Keeping up with the Kolonoscopy.” This lighthearted five-part reality series follows John Grant as he ventures into unknown territory – his very first colonoscopy. You’ll get to hear John’s reasons for deciding to get his baseline colonoscopy just after his 50th birthday, and you’ll also hear thoughts from his family members as he prepares for his procedure.
“Keeping up with the Kolonoscopy” puts a comedic spin on a very serious topic – the importance of colon cancer screenings. Current research by the Centers for Disease Control and Prevention (CDC) shows that just 65.1 percent of eligible adults are up-to-date with colon cancer screening tests. This means that over one-third of adults who should be regularly screened for colon cancer aren’t being tested.
Despite being one of the most treatable forms of cancer, colon cancer remains the third-leading cause of cancer death among men and women in the United States. The National Cancer Institute estimates that 135,430 people will be diagnosed with colorectal cancer this year alone, and over 50,000 will lose their lives to this disease. Routine screening is absolutely crucial to detect colon cancer in its earliest stages when it is most treatable.
If you’re behind schedule for your next colonoscopy, tune into “Keeping up with the Kolonoscopy” for valuable information that will encourage you to take the next step. You can watch the entire series in less than 10 minutes, and each episode contains links for easy sharing with friends and family members. This can be a great conversation starter with loved ones who may be overdue for an exam!
Once you’ve completed the series, you can use our Find A Center tool to locate a high-quality screening facility in your area. It’s never been easier to protect yourself against colon cancer, so why not take that first step today? Kick back and relax with a few episodes of “Keeping up with the Kolonoscopy,” and be the star of your next exam!